Can You Relate to Me

Can You Relate to Me I hired a lawyer to do a contract for me. I have talked to lots and lots of lawyers, but this one was in the right time at the right place.  I heard him speak at a conference (boring, right?) and I was impressed with something: he was me. In addition to being a lawyer (Im not a lawyer), he is an entrepreneur.  He has a ski business.  He takes his law firm hat off and puts on his entrepreneur hat. I knew he could understand my concerns and issues and how sensitive I was to spending money. These are issues you deeply feel if you are accountable for your business success and future. Lets switch gears.  I usually connect with my speaking audiences because, while I speak, Im the downtrodden (but optimistic) job seeker.  I dont speak AT them, I speak WITH them. I connect with business audiences (when I speak) because I am a business owner. How do I do this?  I dont assume you get it I tell you real stories. HOW CAN YOU TELL STORIES THAT HELP YOU CONNECT MORE, DEEPER and BETTER? Can You Relate to Me I hired a lawyer to do a contract for me. I have talked to lots and lots of lawyers, but this one was in the right time at the right place.  I heard him speak at a conference (boring, right?) and I was impressed with something: he was me. In addition to being a lawyer (Im not a lawyer), he is an entrepreneur.  He has a ski business.  He takes his law firm hat off and puts on his entrepreneur hat. I knew he could understand my concerns and issues and how sensitive I was to spending money. These are issues you deeply feel if you are accountable for your business success and future. Lets switch gears.  I usually connect with my speaking audiences because, while I speak, Im the downtrodden (but optimistic) job seeker.  I dont speak AT them, I speak WITH them. I connect with business audiences (when I speak) because I am a business owner. How do I do this?  I dont assume you get it I tell you real stories. HOW CAN YOU TELL STORIES THAT HELP YOU CONNECT MORE, DEEPER and BETTER?